Is that only interstitials? Or a banner/interstitial combo eCPM? How were you achieving $7 eCPM 2 months ago? Lots of U.S traffic?
mine admob stats and revenue came back to normal today
7 usd is pretty high. What is you app about? Do you have any idea why it’s was so high?
0.87 on admob yesterday, holy shit thats awful.
wow,$7 ecmp, it’s high.
7 USD was banners only, traffic accounted mostly for 2 utility apps in communication. The high eCPM was based on a CTR of ~10%. I was generating about 50.000 impressions a day.
My revenue got F**ked yesterday. Is it only me?
The revenue is F**ked since the January 1st, nothing special happened to me yesterday. But if until yesterday for you everything was fine then welcome to the club 
It was acceptable till yesterday. I dont know if it is due to Jan or people lose interest. One additional thing is Google’s app rank is pretty dubious these days. So I dont know what should I do?
I’m thinking of putting extra effort and revamping my app. Or should I w8 for few days, to let things stablizie in terms of Google rank,revenue etc. ? Experience members pls reply.
A lot of companies publish rates and don’t deliver when the time passes. I always try different companies to check them, and say what I know.
Use ad network who pay also for downloads (every app work different).
I recommend to use now a new company called appoptim. they pay for every downaload you make and I received about 200 more downaloads in 49 hours only from their SDK.
Use this link for 25$ bonus Mobile Ads network & apps Monetization - appOptim
Seriously, stop spamming your ref links. Wanna make money? Create a useful and entertaining application and put ads in it. But stop what you do right now. Advice shouldnt be based on the best earnings per referral, it should be based on your experience. And I doubt you have any experience with that ad network at all.
Get off with your shitty adnetwork nad ref url, it needs all permissions of Android platform… 
Devs watch out for this suckers ;]
My eCPM has gone up with all of these scammy “flashing message” ads.
A lot of my users are women aged 35 to 65 who are often not particularly tech savvy, so I guess some of them fall for it. It’s a bit sad that Admob has to resort to this.
Guys, adMob Ad Review Center is working - I just disabled four virus-related ad:
(1) Virus found - this one is worst one
Antivirus reccomended - looks legit, but still
Slow phone or virus? Fix now! - the same, might be not bad, but why risk
Phone is slow? Check for virus! - as before
If I will see anything like revenue drop I’ll post it.
I’ve also blocked virus ads and the next day (yesterday) eCPM went down to record low, did the eCPM go down yesterday for anybody else ?
I have noticed a small decrease.
I’m give it another day to make sure its not just fluctuation, but it looks like the virus ads could actually provide some of that stable eCPM 
If those virus ads show often that’s probably because they are winning the bids. So disabling them would normally result in a decrease of eCPM.
All the virus ads were ranked as medium impression score in admob review center, at lest 75% of the other ads are ranked as high impression score. I’m more worried that google have some punishing system when you block ads…
I’m about to go on the record lowest eCPM for me today i.e. $0.58 .
Record low $0.39 