Last Quarter - Will there ads performance improve

Hello,

In the Past years last quarter of the month has done very well on Admob (And other networks). This month (September) seems to be going well far with far better results than august and july.

Do you guys think we will similar boost this year too?

What % increase can be expected in last quarter?

Of course the last quarter will increase. People spend more time indoors and of course the Holiday period brings in tons and tons of big ad campaigns.

I saw a small but significant increase in RPM last year, but nothing spectacular. There was a drop in RPM in October and November, which when taken together with the increase in December averaged out to the same average that I had in previous months. All in all: don’t get your hopes up too much.