How to get more downloads on Google play?

There are millions of apps that are currently circulating in the Play Store, which means that the likelihood of your app actually getting downloaded can be pretty slim. Luckily, here are some effective ways to get more app downloads on the Play Store.

Optimize the following factors to increase th download rates
[li]App Icon - Create an enticing app icon - Your app icon is the first thing someone sees in the app store, so the design you choose is critical to your success.[/li][li]App Title - Keep your app name short and sweet, easy to spell, and memorable.[/li][li]App Description - Your app descriptions count for much in enticing users to download your app. Highlight your app features and advantages in first 3~5 lines. Keep it short and simple.[/li][li]Using Eye-Catching Photos and Videos - Graphical elements are always helpful to convince users. [/li][/ul]
Boost App Ranking on the Play Store
When people discover new apps on the Play Store, most people just browsing the top 10 apps, then boost app ranking in one of the best ways to increase app downloads. Follow the following methods to boost your app ranking:
[li]Get the best keywords - Besides relevance, you should also take competition and traffic into consideration, the trick here is to hit the right balance between the different levels of traffic and difficulty. [/li][li]Place the important keywords in app title and description, which are beneficial to boost app ranking.[/li][li]Increase URL / package - In Google Play Store, same as in the Google web search, keywords included in the domain / URL act as a strong ranking factor for app search.[/li][li]Social Factors and Benefits - Google Play store uses +1’s to recommend apps to users among different categories. Having more +1’s recommendation increases your chance of being shown in the search box.[/li][li]Reduce app size– It is recommended that developers make apps that are small in size and take less space in mobile devices when installed.[/li][/ul]
Get Positive App Reviews
Data shows that about 95% users will take the app reviews as one of the most important reference factors to judge the app, and most people prefer to download an app which has much more positive reviews, and 88% users trust reviews as much as personal recommendations, while 80% users have changed their minds about downloading an app based solely on the negative reviews they read. Then get positive app reviewsis a great way to drive app installs.

Hope those methods are useful to you.