How often do you show interstitials?

Monetizing, Advertising & Marketing Marketing Methods
1

Hi,
Soon I’ll be launching my first game and I’m setting up the ads right now. It’s a game with lots of levels which on average maybe takes 30-45 seconds to complete. My question is about how often I can show interstitials without upsetting the user to much. I was thinking about showing it every time the user completes 10 levels… What do you think about that? To often?

How often do you show them?

2

Following is best you can do:
one at launch
one at completion of every 10 levels (or 5 if passing each level takes time)
one at exit

couple the above with a remove ads in-app purchase.

3

In my tamagotchi - like game I show it when user exits minigame or on game exit, also the ads are shown no more than 1 for every 5 minutes. It makes users never complain about ads, I have ecpm with admob 1-1.5$, but I don’t think that it is earnings-optimal solution.
In smaller utility apps I show intersitial only on exit. Results are similiar.

4

Thanks for the advice! Sounds good to combine level completion with a time factor. It’s really annoying when apps shows to many ads.