Hey guys, I have just joined the forums today after lurking for months, and I’m happy to say I have released my first ever app on Google Play!
Since I don’t have any experience with AdMob, or any other ad networks for that matter, I’d like your opinions about my stats so far.
I have done no prior promotions or anything and have spent no money on the app (except the $25 for the Dev account), and I have started to do some marketing a day ago.
So far, I have 513 downloads and 210 Installs on active devices (although it hasn’t been updated for a day, so it is probably a bit more)
The download numbers per day constantly increases each day, 90 more today than yesterday. Today, I got 4,145 impressions and a revenue of about $1.2. Now, the weird thing is that today I had an RPM of $0.3.
Yesterday I had an RPM of $0.6, and 3,645 impressions and made about $2.1 (the highest I have earned in a day so far).
I have read somewhere that it is normal for new apps to have inconsistent RPM, maybe that’s what’s happening?
Anyways, here are some stats:
Stats for 8 days:
[i]- Type: Game (Spotted a market gap so the kinda game I made is quite demanded)
- Average rating: 4 (Surprisingly people really like it, of course there are a couple of people rating 1, leaving troll comments)
- Total impressions so far: 15,091
- Total clicks so far: 82
- Average RPM: $0.35
- Impression CTR: 0.68%
- Revenue: $5.2
I have a banner at the top of the screen, which is always visible, and I run 1 interstitial per session.
- Most of the traffic comes from Poland, Germany and Turkey.[/i]
Personally, I am satisfied with how the app is doing, even though the RPM seems low, I achieved all of this without any promotion, and only in 8 days. Also it’s my first app, which makes it a lot more exciting.
I’m sure someone can tell me if these statistics are normal for a new app.
Anyways, I will post another update about how the app is doing after a month.
Thanks, and sorry for the long post