Making Money with Android

Devs, what would you like to ask app users? Help us create a MMWA for 5k app users!

Hello everyone!

It is that time of the year where we would like to create a new global survey with questions from developers gathered in this forum and target app users, asking questions that usually arise in this forum regarding user behaviour and trends. There is no need to assume or discuss with each other about how users behave on what they prefer. We can ask them directly!

We did that last year, with a lot of interest from the devs of this forum and came to a lot of conclusions and helpful tips.

This survey will be deployed to more than 5000 app users all over the world. If any developer wants, he can provide a translate of the survey once we finalize it so we can deliver it to several different languages. That survey back then, was deployed to more than 4 languages due to the kind contribution of @WNASH, @hanfoosh and @BaksaiApps (hope you help guys this year too :slight_smile: ). Pollfish platform can deliver these surveys to different languages based on users language on the phone.

You will be also available to take part to the survey through any pollfish enabled app. Results will be provided live real-time so everyone will be able to see users responding to these questions.

I will start with one or two questions and edit them in the process with popular questions by other fellow developers in the forum. Please help re-phrase, improve or alter these questions.

[SIZE=6]What you would like to ask app users?[/SIZE]

Hello guys this is the final version of the survey. This survey was enriched with a joint effort with Localytics and the developers of this forum. If anyone has last minute suggestions please let me know. Otherwise we are ready to go live.

[b]1) During what stage of the app experience do you prefer to be shown an ad?

a) At app launch
b) At app exit
c) On the phone lock screen
d) When the app content is loading
e) While immersed in the content of the app
f) Never

  1. In exchange for virtual app currency or the temporary removal of ads, what do you prefer most?

a) Watch a video
b) Pay
c) Click on an ad
d) Complete a survey
e) Download and play an app
f) Get sent to and register on a mobile website
g) Other

  1. When you like an app, do you usually check other apps from that developer?

a) Yes
b) No

  1. If you like an app, what action do you take to make your experience known?

a) Review
b) Rate
c) Recommend to a friend
d) Contact app owner
e) None of the above

  1. If you do not like an app experience, what action do you take to make your experience known?

a) Review
b) Rate
c) Never use the app again
d) Contact app owner
e) None of the above

  1. How do you usually search for an app within a specific topic/category?

a) Search a relevant app store
b) Search the web
c) Ask friends
d) Pick suggestions/similar apps from relevant app store

  1. What are the most important things you check before downloading an app?

a) App icon
b) Screenshots
c) Description
d) Ratings
e) Comments
f) Permissions
g) Title

  1. Have you ever tried to install apps from non Google Play app stores?

a) I have never heard of them
b) I have heard of these app stores but have never tried to download from them
c) I have downloaded apps from these app stores but was unable to install them
d) Yes, I know how to download APK files and enable unknown sources in device settings
e) I am not an Android user

  1. If you like an app, are you more willing to buy a pro version with more features?

a) Yes
b) No

  1. Do you have mobile internet/data enabled all the time?

a) Yes, always
b) Most of the time
c) Only when needed
d) Never

  1. If you had to choose between the following two ad formats, which one would you choose?

a) Small banner ad visible all the time
b) Full screen/Popup ads from time to time

  1. Do you think a developer deserves to get money from ads for time spent to create an app?

a) Yes
b) No
c) Don’t care/Don’t know

  1. Do you enable push notifications on the apps you download?

a) Yes
b) No
c) Depends on the app

  1. Do you prefer to see push notifications or in-app notifications?

a) Push notifications
b) In-app notifications
c) Both
d) Neither

  1. Is your phone jail broken or rooted?

a) Yes
b) No

  1. How important are app ratings to you when considering downloading an app?

a) Highly important
b) Somewhat important
c) Not important

  1. With what frequency do you download new apps?

a) 1 app per month
b) 2-5 apps per month
c) 5+ apps per month

  1. What is more important to you with regards to ongoing use of an app?

a) Utility
b) Design
c) Content renewal
d) Social engagement
e) Other
[/b]

Translations kindly offered so far:

Hey everyone, survey is already up and running!

Thanks to everyone in the forum for your contribution on creating the survey.

Results are already quite interesting!

You can check them out here as they are collected real-time:

https://www.pollfish.com/dashboard/results/2100/1057320463

When survey is finished we will analyse and make conclusions and provide a powerful infographic as last year. :slight_smile:

I am thrilled!

Here you can find the interactive infographic with the results.

Pls ask,

Q. Do you know how to install apps from non google play app stores like aptoide, amazon and Samsung etc.

  1. Never heard of them.
  2. Heard of these app stores but never tried to download
  3. I have downloaded apps from there but was unable to install them
  4. Yes I know how to download apk files and enable unknown sources in device settings

I updated with some new questions the survey after some suggestions from fellow devs. I see a lot of curiosity on placement and time (in terms of tolerance) of ads shown and also questions regarding 3rd party stores. Maybe we should also have questions like which is the popular 3rd party stores users are looking to download apps. We are looking for suggestions so fill free to contribute with your own questions or concerns :slight_smile:

Great survey Andreas. I will help you this year too in translation to Arabic.

A question would be nice to add
Is your mobile internet/data enabled all the time?
Yes
50‰
No, only when needed

This is great to know how often users from 2nd and 3rd tier countries are online and accepting ads

I can manage the Spanish translation, no problem :wink:

Hey @hanfoosh, indeed this an interesting question, just added it in the survey! Thank you for offering to provide the Arabic translation

Thanks @BaksaiApps :slight_smile: If you have any question to suggest also, please do so!

In case you need polish translation I’m ready to go :wink:

Do you prefer:
a) small banner visible all the time
b) full screen ads from time to time

Hello @developer, thank you for the the polish translation offer, just added you in the translation section

[QUOTE=Magnesus;]Do you prefer:
a) small banner visible all the time
b) full screen ads from time to time[/QUOTE]

Hey @Magnesus, thanks for the question suggestion, just rephrased and added it!

Looking forward for more questions guys :slight_smile:

Added after request, the crucial question if users think that developer deserves money for creating an app for free :slight_smile:

Hello everyone, I updated to the final version of this survey with the contribution from the community and suggestions gathered. The survey is expected to go live within the next days.
@hanfoosh, @BaksaiApps, @developer are you still in for the translations? If anyone else would like to help with a translation please let me know :slight_smile:

Ready to go!

Here it is

  1. ¿En qué momento del uso de la aplicación prefiere que se muestre un anuncio?

a) Al abrir la app
b) Al salir de la app
c) En la pantalla de bloqueo del dispositivo
d) Mientras carga el contenido de la app
e) Mientras se encuentra inmerso en el contenido de la app
f) Nunca

  1. A cambio de moneda virtual para la aplicación o remover temporalmente los anuncios, ¿Qué acción prefiere realizar?

a) Ver un video
b) Pagar
c) Hacer clic en un anuncio
d) Completar una encuesta
e) Descargar y usar una app
f) Ser enviado a una página web y registrarse
g) Otro

  1. Cuando le gusta una aplicación de un desarrollador, ¿usted revisa sus otras aplicaciones?

a) Si
b) No

  1. Si le gusta una aplicación, ¿qué acción realiza para manifestarlo?

a) Escribe una reseña
b) Califica la app
c) Se la recomienda a un amigo
d) Contacta al desarrollador de la app
e) Ninguna de las anteriores

  1. Si NO le gusta una aplicación, ¿qué acción realiza para manifestarlo?

a) Escribe una reseña
b) Califica la app
c) Nunca usa la app denuevo
d) Contacta al desarrollador de la app
e) Ninguna de las anteriores

  1. Normalmente, ¿cómo busca una app relacionada con cierto tema o categoría específica?

a) Busca en una tienda de apps relacionada
b) Busca en internet
c) Le pregunta a amigos
d) Elige sugerencias o apps similares de las tiendas de apps

  1. ¿Cuál es el elemento más relevante en que se fija antes de descargar una app?

a) Ícono
b) Imágenes
c) Descripción
d) Calificaciones
e) Reseñas
f) Permisos requeridos
g) Título

  1. ¿Ha intentado descargar una aplicación de una tienda distinta a Google Play?

a) Nunca he escuchado de otras tiendas
b) He escuchado de otras tiendas pero nunca he descargado una app de ellas
c) He descargado aplicaciones de otras tiendas pero no he podido instalarlas en mi equipo
d) Sí, sé como descargar archivos APK y habilitar fuentes desconocidas en los ajustes de mi dispositivo.
e) No soy un usuario de Android

  1. Si le gusta una app, ¿está dispuesto a comprar una versión pro con más funcionalidades?

a) Si
b) No

  1. ¿Usted tiene los datos móviles habilitados todo el tiempo?

a) Si, siempre
b) La mayoría del tiempo
c) Solo cuando es necesario
d) Nunca

  1. Si tuviera que elegir entre los siguientes 2 formatos de publicidad, ¿cuál preferiría?

a) Un pequeño banner visible todo el tiempo
b) Publicidad a pantalla completa que aparece cada cierto tiempo

  1. ¿Usted cree que los desarrolladores merecen recibir dinero a través de publicidad por el tiempo utilizado en crear la app?

a) Si
b) No
c) No sé/No me importa

  1. ¿Usted habilita el envío de notificaciones push de las apps que descarga?

a) Si
b) No
c) Depende de la app

  1. ¿Prefiere usted notificaciones push o notificaciones dentro de la app?

a) Notificaciones push
b) Notificaciones dentro de la app
c) Ambas por igual
d) Ninguna

  1. ¿Está su teléfono móvil desbloqueado o rooteado?

a) Si
b) No

  1. ¿Qué tan importante son las calificaciones de una app al momento de decidir si descargarla o no?

a) Muy importantes
b) Algo importantes
c) No son importantes

  1. ¿Con qué frecuencia descarga nuevas apps?

a) 1 app por mes
b) 2-5 apps por mes
c) más de 5 apps por mes

  1. Qué es lo más importante para usted para el uso continuo de una app?

a) Utilidad
b) Diseño
c) Renovación de contenido
d) Funcionalidades sociales
e) Otros

@andreasv, Here you go in Arabic :slight_smile:

١- متى تفضل رؤية الإعلانات ؟
أ)في بداية التطبيق
ب)في نهاية التطبيق
ج)في شاشة القفل
د)خلال التحميل
ه)خلال إستخدام التطبيق عشوائياً
ز)عدم رؤية الاعلان بتاتاً

٢ - ماذا تفضل أكثر مقابل حصولك على نقود وهميه أو إزالة الإعلان؟
أ)مشاهدة إعلان فيديو
ب)دفع/شراء
ج)ضغط على إعلان
د)إملاء إستمارة كهذه
ه)أنزل تطبيق آخر و إستخدامه
ز)التسجيل بموقع إلكتروني
و)شيء آخر

٣إذا أحببت التطبيق فهل تتفقد التطبيقات التابعه لنفس المبرمج؟
أ)نعم
ب)لا

٤ - إذا أحببت التطبيق ، فماذا تفعل عادة لتشارك بتجربتك ؟
أ)تعليق/رأي
ب)تقييم
ج)تخبر صديق
د)تتواصل مع المبرمج
ه)لا شيء

٥ - إذا لم تحب التطبيق ، فماذا تفعل عادة لتشارك بتجربتك ؟
أ)تعليق/رأي
ب)تقييم
ج)تخبر صديق
د)تتواصل مع المبرمج
ه)لا شيء

٦ - بشكل عام، كيف تبحث عن تطبيق في مجال معين ؟
أ)تبحث في محرك بحث البرامج مثل جوجل بلاي
ب)تبحث في شبكة الانترنت
ج)تخبر صديق
د)تسأل صديق
ه)تتفقد الإقتراحات من محرك بحث البرامج

٧ - ما هي أهم الأشياء التي تتفقدها قبل إنزال التطبيق ؟
أ)ايقونة التطبيق
ب)صور التطبيق
ج)شرح الطبيق
د)التقييم
ه)التعاليق/الآراء
ز)عنوان التطبيق

٨ - هل جربت إنزال تطبيقات من خارج الجوجل بلاي ؟
أ) لم أسمع بهذا من قبل
ب) سمعت بالمحلات ولكن لم أنزل تطبيق منها
ج)أنزلت تطبيقات من محلات غيره و لم أتمكن من تشغيلها
د)نعم، أعلم كيفية تنزيل تطبيقات من محلات غيره و أعلم كيفية السماح بتنزيلها عن طريق تفعيل خاصية التنزيل من إعدادات الجهاز
ه)أنا لست مستخدم لأندرويد

9 - إذا أحببت تطبيق معين فهل أنت مستعد لشراءه مع مواصفات اضافيه ؟
أ) نعم
ب) لا

١٠ - هل جهازك موصول بالإنترنت دائماً ؟
أ) نعم دائماً
ب) معظم الأوقات
ج)عند الحاجة فقط
د)لا،بتاتاً

١١ - إذا عليك إختيار نوع من الإعلان،فماذا تحتار ؟
أ) شريط إعلان في طرف الشاشة ظاهر دائماً
ب) صفحة إعلان كاملة تطهر من وقت لآخر

١٢ -هل تعتقد أن المبرمج يستحق دخل من إظهار الإعلانات لقاء الوقت والجهد المبذول في عمل التطبيق ؟
أ) نعم
ب) لا
ج) لا أعرف/لا اهتم

١٣ - هل تسمح لخاصية دفع التنويهات للتطبيق الذي تنزله؟
أ) نعم
ب) لا
ج) تعتمد على التطبيق

١٤ - هل تفضل رؤية التنويهات داخل التطبيق أو خارجه ؟
أ) داخل التطبيق
ب) خارج التطبيق
ج)كلاهما
د)لا أفضل أي واحدة بتاتاً

١٥ - هل جهازك به “جيل بريك” أو “روت” ؟
أ) نعم
ب) لا

١٦ - كم هي مهمة تقييمات التطبيق بالنسبة لك عند أنزل التطبيق ؟
أ) عالية الأهمية
ب) متوسطة الأهمية
د) غير مهمه

١٧ - ما هو مقدار تنزيلك للتطبيقات ؟
أ) ١ تطبيق واحد في الشهر
ب) ٢-٥ تطبيقات بالشهر
د) أكثر من ٥ تطبيقات بالشهر

١٨ - ما هو الأكثر أهمية لك من أجل مواظبتك واستمرارك لإستخدام التطبيق ؟
أ) عملية إستخدام التطبيق
ب) تصميم التطبيق
ج) تحديثات التطبيق
د) التواصل الإجتماعي للتطبيق
ه) أشياء غير ذلك

Hey everyone, survey is already up and running. More than 3k responses so far. Thanks to everyone in the forum for your contribution on creating the survey.

Results are already quite interesting!

You can check them out here as they are collected real-time:

https://www.pollfish.com/dashboard/results/2100/1057320463

Lots of interesting conclusions can be made.

Special thanks for @hanfoosh, @BaksaiApps and @developer for kindly providing translations of the survey!

When survey is finished we will analyse and provide a powerful infographic as last year :slight_smile:

wow its really real time. I can see percentages changing when going through it. Thnks

Yes the results page updates real time! Survey is almost finished, around 4,500 responses gathered so far. It seems that results will lead to some very helpful conclusions :slight_smile:

Interesting results.
For example 33% of people claim to look for apps on the web - we should probably think about better webpages for your apps and some SEO.
Most people think they don’t look at icon apparently, when in reality they do since we’ve all seen how much it affects downloads.
My question gave funny results - “If you had to choose between the following two ad formats, which one would you choose? (banner vs interstitial)” - the result is 50-50. Hard to react to that one, haha, whatever we do 50% of the users will be unhappy.

Hey @Magnesus, you can make a lot more conclusions based on the results regarding your question :slight_smile: For example you have in your apps a user base that is comprised from users from US, UK, India etc You can go on the results page and on the top. Select to view what people answered only from those countries. You can do same for age groups, gender etc. So for example UK males answered that 63% would prefer a banner ad :slight_smile: Once you play with the filters in the results page and compare with your apps’ analytics you will get stuck for a while!

16% of users (after filtering by Android OS) said “I am not an Android user”.