I am an Optimization Specialist here at Google, working with AdMob developers. I have canvassed your account and identified a few opportunities to maximize your AdMob revenue. A few adjustments to your setup could have a noticeable impact on your total earnings, including our brand new Ad Network Optimization feature. This allows AdMob to dynamically compete against the CPMs of your other networks and can update your CPMs automatically. I’d love to discuss this and other opportunities with you further by phone.
Please feel free to select a time from my calendar that works for you. If none of these times work, please let me know and I’ll do my best to accommodate.
Looking forward to working with you!
Best,
** employee name **
Has anyone got a similar email?
Seems legit, but it’s very weird to be contacted by a Google human being (or so it seems).
Okay, that might be a good path. But - what it means bigger than AdMob Network? It means Your eCPM or is there any global value to be referenced?
I ask because in app (for now I test only one) where I made Floor Beta eCPM = $3.20 I’m getting lower eCPM than in apps without using this. So or I am using it wrongly or this plainly doesn’t work. Any experiences on that?
Last year I tested the Floor Beta with a higher eCPM and I have a general drop in the revenues, so I removed it.
Never tested again, but it was an obvious thing to do, since you hope that if there isn’t an ad for the “Floor Beta” there will be one with the Admob network.
If this worked with any of you guys, maybe I’ll tested it again.
Don’t put Floor Beta too high, in this way you’ll miss revenue. Just put it bigger than Admob Network. My config:
Floor Beta = 0.1$
Admob Network = 0.01$