I have questions about admob banner and interstitial ads.
My App : Link
1- If you download and analyze my app, you will see that interstitials are shown when user clicks OK button anytime for whatsapp and Viber. Does this case cause violation of admob policy?
In this topic, They say that
Placing an interstitial ad after every user action, including but not limited to clicks, swipes, etc. You should place no more than one interstitial ad after every two user actions within your app. Please note that this requirement also applies when a user clicks the Back button within the app.
What does they mean by actions? Pressing back button is action or not? I couldn’t understand. If pressing back is action, OK No problem. What do you think? Thus, if there is a issue how to solve ? What do you suggest?
2- I see that generally interstitials gets more revenue than banners but in my app I get more revenue for banner.(Small quantity but more than interstitial)
Also CTR! CTR is %2.76 for banner, when %2 for interstitials. What do you think about these rates? %2.76 for banner is normal? What is your average CTR for your apps?
Thanks for responses