Revenue per click or per 1000 impressions?

Hi Guys

Still trying to learn the ropes with regards to Ad Networks.

Bit confused. I’m trying to understand something with regards to AdMob - do they pay only when people click ads or per 1000 impressions also?

I’ve read that AdMob only pay per click and dont pay per 1000 impressions. Is this correct? I saw this on their site which confuses me even more…

As a publisher, you’ll earn revenue each time a CPM ad is served to your app and viewed by a user. CPM ads compete against cost-per-click (CPC) ads in our ad auction. We’ll display whichever ad is expected to earn more revenue for you.

Do they pay via both impressions and clicks??


admob pays per click :wink:

Thanks infoapps - so when they say “viewed by a user”, they mean clicked on rather than just displayed! Thanks!

Admob pay per click but you can try this ad network that pay per revenue with good cpm here the link : StartApp - Developer Register