Marketing advice required for approx 5K usd

Hey guys,

As mentioned above i have fixed a certain amount that i want to spend on my app[image processing]…

I need good advices from fellows who’ve spent on marketing and user acquisition. I’m looking to invest in buying users directly from websites like ayetstudios(high retention) and facebook campaigns.

The obvious disadvantage that comes to my mind when I think of ayet is that the users are incentivized and if I lose a big chunk of them after 3 days I wont feel Im getting a good return on investment. On the other hand, users from FB should cost more but are non incentivized so they’re likely to use my app more, helping me drive more retention and ad revenue in longer run.

I want to break into the top new free categories in usa/uk/aus/germany. Any suggestions will be helpful.


when you buy a large amount of paid CPI installs, you won’t expect yourself from earning back from the downloads per se. But if you purchase downloads of say, 30k, you may get charted high in multiple countries and as a result, you get higher organic downloads.

It has been tremendously studied that if you buy paid installs, the organic installs (costing 0.5 usd or less if you buy a lot) are cheaper than buying from non-incentivized providers (costing 1 usd+).

You better not judge by the 3-days time frame.

Thanks for the insight , it’ll help to make a more informed choice

Don’t go for CPI, you won’t go anywhere , instead you should try to bribe people /websites which get a lot of attention ,like android central , androidauthority etc etc. I read in some study that the ads and links on youtube have better click through and conversion rate than any other conventional social media/websites. So it might be good to bribe some really good Youtuber. Also, if you can bribe some one with the likes of PewDiePie to make a video on your game/app, you will be dancing with joy when you see the results but 5000$ might be very low to bribe him


you mean like “Color Switch” did with “vines” on facebook. I see them atleast once per day in a facebook vid?

Agree with this. CPI costs are just too high for indie.

I personally know the guys behind Color Switch.I will have to get in touch with him for a big period of time to ask everything about it

But I first read about it on the success of flappy bird game, reportedly , PewDiePie (the biggest youtuber ) made videos of himself playing that game. Which got flappy bird millions of downloads overnight

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