Is This your day job?

I think your vision is clouded by a preconceived bias. You assume that because someone is spending lots of money that someone else is suffering (their family?). This is rooted in being brought up to believe that “life is fair” and “everything is balanced”. THIS IS WHAT WE TELL LITTLE CHILDREN TO MAKE THEM BEHAVE !

This is also wrong. Life is not fair. Ask any starving kid in Africa.

Once you realize this, you will stop sabotaging yourself when good things come your way.

In any case I am not in this situation - don’t have access to Google Checkout - so max I can charge is via GetJar/SponsorPay etc. or using one of the various AppWall etc.

This probably means don’t have access to the 90% revenue that big name apps expect from “whales” - but then probably would need to design a game/app with that in mind.

In any case, it is good to know this - as it might be helpful for next app.

I’m working with an indie dev now. In his highly challenging logical game there is an item worth $19.99 and there are people willing to part with this amount of money. Financially he’s doing quite well despite a relatively small install base (sub 100k but the game will break 100k soon). As you said, it’s all about game and in-game economy design.

I quit my day job 3 years ago to work on Android and this industry. It’s been a rough, but fun and exciting ride. Happy to be in it, at the forefront of things :smiley:
Looking forward to making some real contributions to Android and the app ecosystem.

I do this for a living have been since Nov 2012 and making a good living. I do ad supported model. I use the following networks- Airpush, Leadbolt, Revmob, Flurry and Chartboost. I build on both Android and iphone, although iphone is not as easy to earn ad supported revenue. All good…

Reading up a bit more on the “whales” - given it’s close association with “shortcuts” in games, it seems the whales are folks who like to cheat, or get an unfair advantage over others.

So it could be that these are just rich folks, who think they have the cash and SHOULD be able to leverage this - and the games have latched on to that.

This is perhaps esp. true of the better games (not talking about casino etc. apps here) which make sure the game remains fair to MOST people - BUT they allow the shortcuts at price points which would be egregious to normal users, but is quite acceptable to those who have the cash. That type of spend by rich folks then becomes a sink for their cash which is wanting to find a pocket, and from the point of view of the game, these “whales” are few enough in number not to bother the other users, OR the whales are paying so exhorbitantly that the non-whales feel that “if they are paying that much let them have that slight advantage”.

So this would be the model where “whales” are not people maxing out their credit cards, but folks who have plenty of disposable cash and they need some place to spend it.

Do you find that Revmob is paying more than Leadbolt AppWall for example.

Have you used Flurry video ads etc. - or their regular ads - are they better paying, or are better paying but lower fill rate etc. ?

Without going into eCPM (since the “impressions” metric varies between the push model and say the full screen intersitial model) - but just talking about the revenue achievable in total per day from push ads vs. AppWall etc. - is push still giving an order of magnitude more revenue which would justify any negative ratings etc.

Regarding Leadbolt vs Revmob- Leadbolt has the edge in eCPM. They have more advertisers, although right now I’ve noticed across the board that all networks are struggling, so this goes to show that you can’t only live by the ad supported model. It is always good to diversify if possible with : paid, IAP, Ad Supported etc.

Regarding Flurry, I have it on one of my apps (iOS app) and I’m using both video and strait banners. So far I haven’t been very impressed with it to be honest. I think we as developers get “overly” excited about video but the fact is that most of users on games/app don’t want a TV type commercial to interrupt the user’s experience. So far eCPM has been in the low $2’s for video, and when I say low I mean low almost pushing high $1’s…

  • PUSH is King but you have to do “respectfully.” Don’t over use it to get bombarded with negative reviews. If you choose to do it, do only one per day or one every other day. … FYI Airpush’s revenue right now has been very low. I’m a bit concerned.