Hi,
Does marketing drives more downloads to your app/game?
Will you be steadily getting the same number of downloads after you stopped doing marketing?
If that is the case, does marketing helps to increase your revenue since
we have to take into consideration the amount spent on marketing?
Thanks.
The heart of your business success lies in its marketing. Most aspects of your business depend on successful marketing. The overall marketing umbrella covers advertising, public relations, promotions and sales. Marketing is a process by which a product or service is introduced and promoted to potential customers. Without marketing, your business may offer the best products or services in your industry, but none of your potential customers would know about it. Without marketing, sales may crash and companies may have to close.
I think you refer to Promotion, which is a part of Marketing. Marketing activities start from the moment you decide to make an app.
Quoting from wikipedia:
Marketing is “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”[1]
Marketing is the science of choosing target markets through market analysis and market segmentation, as well as understanding consumer behavior and providing superior customer value. From a societal point of view, marketing is the link between a society’s material requirements and its economic patterns of response. Marketing satisfies these needs and wants through exchange processes and building long term relationships.
Hi,
Sorry for the misleading.
The marketing I’m referring to is investing some money to run campaign.
Thanks.
It surely can’t hurt 
but it’s getting harder and harder with increasing competition every year. If you have some funds try Facebook ads
I can promote each kind of application using my social media skills. Yes marketing drive traffic and give you good results in Application ranking as well in revenue.