AdMob Mediation - worth it?

Monetizing, Advertising & Marketing Advertising Networks
1

Hi all,

Currently I’m using AdMob banners only and I was wondering if using eCPM mediation is worth the trouble? Can anyone say how much % extra money can you expect from mediation compared to using AdMob only?

2

Some networks have better eCPMs in certain geos than Admob does, but not all the time.
If you have serious banner traffic its worth doing.

3

if I add mediation to my banner ad, do I need to change the code in my apps for the mediation to work? thanks

4

Hi,
Did you able to find alternate mediation platform?

I am looking for simple mediation platform like adwhirl ( adwhirl is no longer active and trying to avoid admob mediation).

Thanks,