it would be nice if you guys started posting your CTR as well, cause those eCPMS dont mean jack without knowing CTRs
it would be nice if you guys started posting your CTR as well, cause those eCPMS dont mean jack without knowing CTRs
I agree but the CTR can be low, sometimes due to developers fault, in cases where the ads are misplaced, in areas where the user is too distracted to even notice the ad. Yes, if the ads are high-quality ads, then the CTR will be higher, but it's hard to evaluate a network with the CTR value, cause it can be low due to developers fault/misplacing the ad. That's how I see it and I can be wrong.
So I use the CPM value to try to figure out if the network X is a good choice.
Admob January values so far:
Interstitials CPM - $1.95
CTR - 3.55%
Admob banners (ctr 2.55%):
December $2.50
January $1.3
Charboost interstitials (don't know where to look for ctr): highly volatile from $0.8 to $7, $4 on mean average.
Last edited by badbud; 2014-01-09 at 10:53 AM.
appOptim - up to 50$ RPM
Admob banner: $0.16 Request RPM here
Chartboost, interstitials : $1.6
Heyzap, interstitials : $1.2
Last edited by gagaga; 2014-01-10 at 04:55 AM.
I think he means amazing in the way that Airpush isn't really known for having the best CPM for their banners.