Mexican Developer with problems add bank account

Hello every one, I am very sad becouse I can’t add my bank account in google play with google wallet

I don’t know if I need a company or personal bank account.

When I try to add an account bank, appear that:

Name of account holder: ( here I put my name like appear in my account bank )

Bank Code: ( here I don’t know if I have to put the swift code or what? )

Account: ( here I put my account )

But google play can’t do the transfer to my account.

Some one can help me? please :confused: