Admob revenue FEB awful

[gcc]

CPC was never this low for me.
Clicks are food. Downloads are too good. But cpc is making the revenue a big shit.
It started fron early feb this month.

I am using admob banner+full ads.

Please share yours. Any other network which doing same as feb or even better than admob?

[romel_emperado]

CPC was never this low for me.
Clicks are food. Downloads are too good. But cpc is making the revenue a big shit.
It started fron early feb this month.

I am using admob banner+full ads.

Please share yours. Any other network which doing same as feb or even better than admob?

question:
I know admob is cpc but do we still earn if the user install app from admob ads or we only earn from the click generated?

[StevePof]

question:
I know admob is cpc but do we still earn if the user install app from admob ads or we only earn from the click generated?

No extra money is generated if a user installs the app. That would be a bit hardcore for the advertiser, wouldn't it?

[johna]

United States
4
1
100.00%
1
100.00%
€2.52
€10.07
€0.01

1 Cent click from USA... awful interstitials

[phil917]

AdMob has been atrocious for me since late December. I'm at lows I haven't seen since BEFORE I had interstitial ads. I'm considering focusing on another online income stream because I hate being this reliant on Google.

I went from seeing near $100 days to $20 - $30 a day almost overnight. And it's not like I've seen a huge drop in user engagement either in my apps either...

[Casper]

AdMob has been atrocious for me since late December. I'm at lows I haven't seen since BEFORE I had interstitial ads. I'm considering focusing on another online income stream because I hate being this reliant on Google.

I went from seeing near $100 days to $20 - $30 a day almost overnight. And it's not like I've seen a huge drop in user engagement either in my apps either...

This seems to be happening to everyone. I had the same thing happen to me, my February income has dropped to less then 50% of what my November income was.

[romel_emperado]

same here drop 50% to 60%

[pongman]

same here drop 50% to 60%

so when top ad network publisher like you also facing issue, means ditch the ad network for now.

[Maurizio]

It's especially funny that this drop only happened in Interstitial networks. Video ads are not affected at all. At the moment we earn $150 a day from rewarded videos and only $45 from Admob in the same game. It's just ridiculous.

What ad network do you use for rewarded video? What is the ECPM? And in what country?

Thank you

[vinaysirig]

same for me as well, we use InMobi and saw drop in revenue upto 40-50% since Jan.
Just saw some improvement from Mar 1st. Hope it will be back to last Nov-Dec days.

Thanks
Vinay