20% is not bad, but your app certainly can get more than that.
Your video and screenshots are nice, what may be hurting your conversion rates is the size, like you said.
I assume the big “villain” in that matter is your soundtrack (I loved it), maybe you can reduce it a little bit.
Thanks guys. Perspective from other devs helps a lot.
Yeah you’re spot on. My idea is to stream the music. So maybe include a couple backup songs and the rest is streamed. I’m working on it now. This also has the advantage that I can make the soundtrack way bigger (and trust me I wanted to)!
The highest conversion I get is 65% for an app (over 10k downloads). Mostly because it was lack of competitions. IMO, game is hard to get high conversion.