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  1. #41
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    Quote Originally Posted by myusernameisfred View Post
    I'd also be interested in hearing about what sort of income you're seeing so far if you're willing to share. I understand if you'd rather not though.
    DAU = 2.7k. IAP = $20 after Google's cut.
    Last edited by mind; 2014-10-28 at 02:47 AM.
    SVEN Studios Corp
    WordHero - realtime multiplayer 4x4 grid word game
    Anagram Hero - realtime multiplayer Anagram finding word game
    WordSearch Hero - realtime multiplayer Wordsearch word game
    Math Hero - realtime multiplayer Math game
    Avatar Hero - Create your own Avatar

  2. #42
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    no ads? just IAP ?

  3. #43
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    Quote Originally Posted by johna View Post
    no ads? just IAP ?
    Yes, there are ads, but the CTR is 0.28% ..... I need to stop making addictive games that nobody wants to leave by clicking on ads
    SVEN Studios Corp
    WordHero - realtime multiplayer 4x4 grid word game
    Anagram Hero - realtime multiplayer Anagram finding word game
    WordSearch Hero - realtime multiplayer Wordsearch word game
    Math Hero - realtime multiplayer Math game
    Avatar Hero - Create your own Avatar

  4. #44
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    Quote Originally Posted by mind View Post
    DAU = 2.7k. IAP = $20 after Google's cut.
    20$ daily or total so far?

    As for your downloads - you should do something. I'm afraid that at such rate, it will be hard to return your investment.

    I hope you have some ideas for promotion. 30 day window will close soon.

  5. #45
    Senior Member toxic's Avatar
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    @mind

    I think your game is solid. the screenshots are good enough, I love the icon. I think it will do well. I definitely see at least $25k worth of work here.

    Here is a quick list of things I would work on:

    1. I would stuff the description with more text, maybe some testimonials from users that mention other popular apps. This will rank you in search for more stuff as well as show you in related list of other popular apps (because you will be mentioning their apps in so called testimonials)

    2. You mentioned you are getting 200 downloads per day from FB and thats your ceiling, couple directions you can take this:
    a. Raise your daily budget if its not all the way up already, i noticed when i raise it, my exposure goes higher, this will also raise CPI but whatever, we are looking for downloads right?
    b. Expand your target audience, there are people out there that don't know they want to play your game yet
    c. Expand into different geos: usa top 2 new & free is nice, but top 2 free overall in australia is better and download volume required might be the same for both. Try other english speaking markets (if your game is not localized in other languages) Canada is a good one, and purchasing power of those markets is very similar to USA.

    As far as monetizations goes, i am sure that $20 number is overall i-app revenue, so I would incentivize the game with video views (lookup Vungle & Adcolony), say 50 turns per video view (not to piss off users since 50 turns is kind of a lot). Each video view is worth half a penny, with two views per day per user you are looking at $27 per day revenue on 2.7k DAU with high retention

    I think you have solid DAU numbers, your retention is great on 10k installs. your revenue will compound gradually.

    These are just my 2cents. You are welcome to not listen to my advice.
    Last edited by toxic; 2014-10-29 at 02:41 AM.

  6. #46
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    @toxic Thanks for the good advice ! Any thoughts on Tapjoy ? Both using to get users and (more importantly) implementing to give users more currency ?
    SVEN Studios Corp
    WordHero - realtime multiplayer 4x4 grid word game
    Anagram Hero - realtime multiplayer Anagram finding word game
    WordSearch Hero - realtime multiplayer Wordsearch word game
    Math Hero - realtime multiplayer Math game
    Avatar Hero - Create your own Avatar

  7. #47
    Senior Member toxic's Avatar
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    Quote Originally Posted by mind View Post
    @toxic Thanks for the good advice ! Any thoughts on Tapjoy ? Both using to get users and (more importantly) implementing to give users more currency ?
    never used tapjoy but they spam me on a monthly basis. i think as far as monetization goes, they are worth a shot, for marketing, i would stay away from anything incentivized.

  8. #48
    Senior Member toxic's Avatar
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    @mind oh and I just read that Chartboost has now incentivized videos, which I think you should definitely try. Vungle and AdColony were reported to have lower ecpms lately

  9. #49
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    From my recent experience, Chartboost and Vungle gave me close no nothing (using MoPub for mediation). AdColony and TapJoy working decently, eCPMs around $4. Indeed, AdColony dropped eCPM from 5$.
    Only Tapjoy is used for incentivization with in-game currency.
    @mind, if not already done, publish your game on Amazon Appstore. IAP behavior is much better for us there (even beter than Apple Appstore).
    eg: monthly ARPPU: $20, monthly ARPD 0.2$
    This is considering 2K downloads / month on that market.

  10. #50
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    OK, so this will be a controversial post, so I am going to be careful NOT to accuse Facebook of any wrongdoing. Technically, I *was* paying them for installs, and NOT for real people that would actually play my game.

    Why am I posting this? Because I stopped paying for FB ads because the "installs" I was paying for were not actually playing my game. Here is the proof.

    This chart is the number of people in each game over 24 hours. The red line is the day before. Can you spot the extra 1000+ people that FB was supposedly sending me ?

    imag

    Here is the weekly chart. Somewhere in there is meant to be $5000 worth of additional players. Please tell me if you can see where they are:

    image hosting 5mb

    And just in case you were not sure I was really paying FB for installs:

    upload image online

    So.... I paid $5k (of which, $2k was a coupon) for a bunch of installs on Google Play (which seem to have uninstalled the following day!)... and very few actual users.
    SVEN Studios Corp
    WordHero - realtime multiplayer 4x4 grid word game
    Anagram Hero - realtime multiplayer Anagram finding word game
    WordSearch Hero - realtime multiplayer Wordsearch word game
    Math Hero - realtime multiplayer Math game
    Avatar Hero - Create your own Avatar

  11. Thanks Magnesus, Apps thanked for this post
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