Does anyone experience the same in the last few days? Admob impression down by 40% in just two days (in 7-8 February 2018) for most of my apps and the impression daily rate keep on going low until today. Is it a glitch or something in google network perhaps?
I notice too that the download rate of those apps went down by more than 50% in 7-8 February 2018. It seems weird for me to have a very significant drop of download rate and admob impression in just a short amount of time, and not just 1 app but most of my apps
It is possible that these metrics are related. Lower download rate can translate to a lower DAU and therefore, lower impressions. But not necessarily. How is fill rate doing?
This happened to me too. Just getting one of my game downloads on growing path and then it dropped under 10 downloads per day. What I discovered is that some keyword search results count are decreased to 50 and not 250 like it was earlier. This is with web browser, don’t know does it effect search on phone. Maybe this is the reason?
Same thing, have been suffering from downloads drop starting 8 Frebruary. From AdMob 100$+ a day to 40$ and falling. Apps had stable top rating and downloads for 2+ years.
Seems to be some issue with Google Play, I had shitty downloads stats through 14-15 Feb (there were multiple hours with 0 or just few downloads reported) , starting from yesterday they’ve scrapped all that data and generated new one (downloads stats are still delayed a bit). I’ve said “generated” because neither originally reported and new (corrected) stats do not match stats from analytics. My guess is they’ve rolled new backend version (because dev console e-mail notifications finally works).
The fill rate is good actually, around 90%. Still I find it pretty weird to have such a significant decrease in such a short period of time. I have asked google play developer support and he said that it is probably related to the change in google play search algorithm and top/featured apps. Well I don’t find that comforting as that means that it is not a glitch and my apps can suddenly fall more than 40% in terms of daily impression and download rate in a few days in the future with I cannot do anything about it. I cannot argue that reason though