Is it because its iOS? I know this is an android forum but from what I know iOS does not pay that much more so these numbers are insane. Is it because he limits the ads shown per user or something?
Breakout Ninja
LAUNCH METRICS (First Week)
650K+ downloads
$1.1K+ revenue (uncut) from IAPs (No Ads IAP, conversion ~0.08%)
$23K+ ad revenue (~$18 avg. eCPM)
Space Bang
25,000 downloads
$219 revenue (uncut) from IAPs
$2,300 revenue from UnityAds (~$20 avg. eCPM)