Is AdMob now CPM or still CPC

Hi guys, I have seen somewhere that adMob is CPC based and that they are converting CPC to CPM to calculate your revenue. Is this true?

And can someone tell me something about Startapp… Are they also CPM and what are their CPM rates.

Where did you hear that? Admob is CPC primarily. Apparently a small amount of campaigns are run via CPM, but it’s always CPC on the publisher’s side.

StartApp are CPI/CPA. They pay for conversions. Rates naturally depend on traffic location and other factors.

CPI mean that they pay per install. What does it mean CPA?

Whatever shit it is.

But truth is that for last one month Admob is generating very low revenue resulted by very low rpm/cpm.

:(:(:banghead:

Cost per acquisition.

they have CPC and CPM campaigns…My revenue dropped this month a lot with increased number of downloads and active users

Mainly CPC.

Is there a way to force admob to do only CPM campaigns?

From my stats, CPM campaigns seems to pay a lot more than CPC…

Unfortunately, no. Not many campaigns run via CPM.

Can you please tell, who much money are you pocketing these days on an average. Your previous posts are interesting so may be your will be great inspiration.