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  1. #1
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    Admob eCPM Down on January

    My eCPM Drop from $1.7~$2 to $1~$1.2. Whether its normal in january eCPM drop?. when its recovered in January ending or Feb Starting?

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    Official Widdit Representative Noam_Widdit's Avatar
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    Quote Originally Posted by pramoth_rj View Post
    My eCPM Drop from $1.7~$2 to $1~$1.2. Whether its normal in january eCPM drop?. when its recovered in January ending or Feb Starting?
    Hi pramoth,

    There was an eCPM drop in all major ad networks unfortunately - I'm pretty sure it will go up back again in no time.

    In the meantime, how about adding another SDK to monetize and increase your revenues? You don't need to replace any current ad network you got; our SDK monetizes out of your app and delivers sponsered content over banners - just another revenue stream.

    Send me a PM or signup here to know more.

    Cheers,

    Noam
    Widdit - Redefining user value.

    www.widdit.com

    Easter promotion - get $100 bonus for first $100 in revenue!

    PM me for more details!

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  5. #3
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    its way too down for me as well...

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  7. #4
    T-7
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    It's normal behaviour. Be patient

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    FGL
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    We noticed a substantial drop in December, probably about 40% which was enough that it caused us to route most of our inventory to other networks. This is specific to interstitial, we don't run any banners in our network.
    *edit, our traffic is almost all US so I can't say how or if international rates from Admob have changed significantly.

    If you look in detail at the presentation of the ads you will notice that you can't click on them the first second or two after they appear. That change happened in December and understandably resulted in significantly lower CTR. Most of those clicks were probably accidental and ultimately this change will be good for Admob since advertisers will see better results and increase their bids/budgets. However, it will take some time for things to normalize and placements that might be clicked on accidentally will suffer the worst drop in CPM.
    Last edited by FGL; 2015-01-14 at 05:47 PM.

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  11. #6
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    Hi there!

    If you're disappointed in your revenue streams, I've been working on something entirely new called Unlockable.

    We serve minigames based on ads with very high eCPMs and a custom look to fit your apps. We guarantee that your players actually enjoy their ads, while making you more money.

    You can check it out in action at demo.unlockable.com and if you have any interest reach out at [email protected]

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    Member StevePof's Avatar
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    We have the exact same numbers. $1-1.2ecpm. Our CTR went up to 3,5%, but ecpm kept the same, sadly. We only earn about 3cents per click. Admob serves very very bad in low tier countries. For example we have an ecpm above $4 in japan, korea, australia, USA etc, but only ecpms between $0.3-0.5 in Russia, Brazil, Mexico etc. This gap is just so damn huge.

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  15. #8
    Member Wanie_Green's Avatar
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    Quote Originally Posted by pramoth_rj View Post
    My eCPM Drop from $1.7~$2 to $1~$1.2. Whether its normal in january eCPM drop?. when its recovered in January ending or Feb Starting?
    Hi,pramoth_rj

    If Admob disappointed you,you can try Mobvista,we provide Mediation which'll select the best ad from different network(Such as Mobfox,Startapp..etc)to ensure the highest eCPM.

    Furthermore,we'll give you weekly payment.

    If you need more details,please contact me,thanks

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  17. #9
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    Quote Originally Posted by Wanie_Green View Post
    Hi,pramoth_rj

    If Admob disappointed you,you can try Mobvista,we provide Mediation which'll select the best ad from different network(Such as Mobfox,Startapp..etc)to ensure the highest eCPM.

    Furthermore,we'll give you weekly payment.

    If you need more details,please contact me,thanks
    How much is your weekly threshold for weekly payments?
    1. PollFish - Get paid minimum $0.3 per completed survey through your app. Sign Up HERE for you and me to get $60 bonus
    2. Appodeal - is a free automatic ad optimizer & revenue squeezer. Always display high paying ads from top ad networks to your app. Request payout anytime. Sign Up now(www.appodeal.com)!

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  19. #10
    Member Wanie_Green's Avatar
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    Quote Originally Posted by romel_emperado View Post
    How much is your weekly threshold for weekly payments?
    Hi,emperado,the threshold is 50

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